Hybrid release for Salman Khan's 'Radhe'
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With theatre shut-downs affecting Bollywood business and the prospect of lockdown looming over the state of Maharashtra, Bollywood actor Salman Khan has opted for a dual theatre-digital release for his next big-budget starrer 'Radhe: Your Most Wanted Bhai'.
The hybrid release will also come at a price with the filmmakers choosing the 'pay per view' model on OTT platform ZeePlex. There will be a separate fee for seeing the film that is not covered by the OTT subscription. Dish, D2H, Tata Sky and Airtel Digital TV will also be streaming the movie.
Theatre owners had pinned high hopes on a Salman Khan Film to boost ticket sales for Eid, at a time where many other big-budget films had fallen behind schedule due to restrictions imposed on shooting or postponed release. As per reports, the film will release as planned.
